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I have good intentions too... GIVE me your money.
Italian Hair Loss Lotion To Hit The Market In 2016
- Thread starter paleocapa89
- Start date
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- 1,052
I don't think they'll be releasing soon even if it works (which I think it does) they're probably trying to find out if Brotzus 5 year recovery claim is true in trials, hopefully I'm wrong and they just want to see a few years of data before releasing.
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I doubt that this is the case, as they have stated that research and trialing would be completed by/in 2018. Also not sure about this but since it will be marketed as a cosmetic it doesn't have to go through extensive trials.
IMHO that is a bad decision. They already know by now if what they have works. Maybe they don't now if it will give results even after 10 or 20 years of using it, but if they don't release now they lose their window of opportunity. Many products will come to market in the following 2-3 years, releasing sooner will give them the upperhand imho.
There is no way they are gonna trial a cosmetic for five years just to see efficacy after that long of a period when they have a patent for it that they can only hold for so long.
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5 years later....
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http://www.cafepharma.com/boards/threads/fidia-having-layoff-at-end-of-december.587549/page-102
Shoot, who knew that our favorite pharmaceutical company created disgruntled employees as its prime export?
Yes many companies and technologies have come and gone by the crest of the wave, attempting to cure hairloss. However, it's ok though. Fidia is different. I can think of no other better qualified organization to task with solving a problem seemingly as old as time itself - androgenetic alopecia.
I mean sure the company may have a very high employee turnover, and sure their own employees have no faith in their hyaluronic acid products (their biggest product line within the aesthetics sector) and yeah, yeah it may seem that they don't have a fantastic track record of pushing out new products, or have clear leadership for the company's future direction - but who cares? They bought the Brotzu patent! That's really the key thing, because then we know they are committed.
And after all, most published patents are definitely true, right? If it is in a patent, it surely must work. And the Brotzu patent clearly says, in plain text, that hair loss is stopped within a month of use (pictures can't be released yet you know, because remember - the trials are ongoing, and unfortunately, lol you will find this really silly :^) , but darn it everyone forgot to take pictures when the Dr. tested the lotion on male pattern baldness patients in his clinic a decade ago; if only iPhones had reached the market sooner, right?).
So if you ask me, there is nothing to fear or doubt.
I mean it's pretty obvious to everyone I think that the most important part of this game is the idea. Because once you have the idea, getting it to market is the easy part. If the idea is a good idea, it almost always works and pretty much scales and sells itself. So as long as we know that the patent is filed and Fidia bought the patent, it's smooooooth sailing.
There's no need to worry about the state of the company or the myriad of former and current employees gnashing their teeth, eager to contribute to the collective vitriol. Good thing a company isn't something as simple as just a group of people offering a product or service; because if it came down to that alone, then poor management of resources, lack of processes and misaligned values - i.e. the corporate culture - may be absolutely toxic and entirely cripple the company's ability to survive, let alone thrive.
And there is especially no need to worry about the simultaneous lack of pictures demonstrating the proof of concept (i.e. that the lotion, optimized or not, demonstrates at least of some degree of hair growth), the lack of evidence that the lotion will continue to work and actually halt the miniaturization process as opposed to just providing a boost, like minoxidil (but the entire scientific community clearly has unanimous agreement that equol, without a doubt, powerfully and safely addresses DHT at the follicle - remember the groundbreaking equol presentations at the 2017 Hair Congress?) and the lack of evidence that a clinical trial is even progressing (I mean Fidia said that a trial is ongoing but that "an accurate time frame in which such remedy would be available cannot be defined yet," which is totally fair; "I don't know when it'll be done" and "It'll never be done" are, practically speaking, totally different. The former should inspire tremendous hope and dispel all skepticism, and the latter is something that the company would swiftly and publically announce, if it were the case) .
Because at the end of the day, Fidia is a very big company (very big), and the doctor is very famous (extremely famous). And both have a proven track record of taking ideas, adding value to them, discovering markets, scaling the product, marketing well, etc. They've both been around the block and have that capitalistic hustle, and I'm sure they are working around the clock to mitigate all possible risk associated with this product.
So just sit back, relax, and enjoy the holidays... that lotion will be in your hands before you know it - ask all of these anonymous leakers, if you aren't convinced.
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I know it is (like everything else in this thread) pure speculation.
But I think your conclusion is totally wrong:
1st: because brotzu said that this is going to recover 5 years of hairloss, that doesn’t mean that you have to wait 5 years. This results can come after 1 or 2 years we don’t know that, but there is no reason to test it 5 years. IF (very big If) those claims are true.
2nd not even drugs are tested that long and you can still have improvement after 2 or 3 years under finasteride, so if this is not tested as long, why should fidia?
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Are you saying that Fidia will release the lotion for male pattern baldness soon?
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You just could write :
Bla Bla Bla Bla Bla Bla Bla Bla Bla Bla Bla Bla and it wouldn't change anything. Maybe something will come out maybe not, doesn't change anything as long as this thread reached more pages day by day.
İf someone can believe in Follica and some magical device Brotzu ain't no difference to. İt's either you believe in any possible cream, lotion, potion, magical device or something like or not. All of this and the delays just seem to be a farce for nothing and in the end it's just the hope for genetical research like WNT pathway, Tsuji, cloning or mutiplying like Shiseido.
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You are talking about Fidia USA, not Italy. As far as I know they are totally different. FIDIA USA had problems since a long time ago, they're not responsible for trials. All employees turn into rage when they are underpayed. You're reposting the same info we knew 6 months ago (There's some manager in FIDIA USA who is causing all problems). This thread is like Groundhog day.
Read the entire section of that forum and take into mind 1 thing:
Italians in Italy never communicate in English, never. It makes no sense for them to complain in a American forum.
You clearly like drama, where's the Italian drama recommendation guy when you need him?
Stop drawing conclusions from easily contradictable information.
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This was covered way back earlier in the year when some user got in touch with one of the employees from FIDIA USA. FIDIA USA has nothing to do with the lotion being made and is loosely in relation with the FIDIA in Europe. If this thread just stuck to information there wouldn't be 400 pages of shitty memes and woe is me bullshit and people wouldn't of probably forgot.
Yeah I'm the one that introduced the cafepharma board and all these people complaining are from Fidia USA but sure try to make your point
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Oops! It was all Fidia USA all along; how could I have been so careless?
How in the world did I not take into account the fact that all of those posters were obviously native English speakers, referred to coworkers with American names and, perhaps most surprisingly, explicitly mention that "the entire company US closing down in 30 Days" in a comment that I coincidentally screencapped and posted earlier?
But, to atone for my grave mistake, I will extend an olive branch.
Indeed, I will agree with you all that obviously, that the USA branch of Fidia is in utter disarray bears no judgement on the company as a whole. Moreover, despite the fact that Fidia focuses on hyaluronic acid products at home and abroad, it is completely inappropriate and asinine to listen to these USA employees begrudgingly berate the efficacy of the HA product line and the rate at which new products are introduced.
I mean at the end of the day, how does it matter if a company is struggling here or there? I should just sit tight and take to heart that "There's not an awful lot of evidence to unravel the mystery of Brotzu lotion."
I mean that makes sense, actually. The one thing that I can really count on when attempting to appraise the potential of the lotion - there's not an awful lot of evidence.
Now having accepted that, I can resume my optimism and safely conclude the following: that indeed the Doctor is very, extremely qualified and famous and that this lotion will definitely work (equol has very solid science to back it and the doctor has a detailed mechanistic explanation as to why it only works when paired with DGLA - this was published in Nature) and that there are results for androgenetic alopecia, just not where we can see them, but they are definitely there somewhere, and that this lotion will definitely stop the miniaturization (complete with 5 year reversal guarantee or you get your ̶m̶o̶n̶e̶y̶ baldness back), and that the trial is almost complete, and that Fidia is all in on bringing this thing to a store shelf near you, preferrably in October 2016. Or maybe February 2017. Or perhaps March 2018? Well anyway all I have to do is wait and believe. There's just no way this thing can go south - that's how my heart feels.
How in the world did I not take into account the fact that all of those posters were obviously native English speakers, referred to coworkers with American names and, perhaps most surprisingly, explicitly mention that "the entire company US closing down in 30 Days" in a comment that I coincidentally screencapped and posted earlier?
But, to atone for my grave mistake, I will extend an olive branch.
Indeed, I will agree with you all that obviously, that the USA branch of Fidia is in utter disarray bears no judgement on the company as a whole. Moreover, despite the fact that Fidia focuses on hyaluronic acid products at home and abroad, it is completely inappropriate and asinine to listen to these USA employees begrudgingly berate the efficacy of the HA product line and the rate at which new products are introduced.
I mean at the end of the day, how does it matter if a company is struggling here or there? I should just sit tight and take to heart that "There's not an awful lot of evidence to unravel the mystery of Brotzu lotion."
I mean that makes sense, actually. The one thing that I can really count on when attempting to appraise the potential of the lotion - there's not an awful lot of evidence.
Now having accepted that, I can resume my optimism and safely conclude the following: that indeed the Doctor is very, extremely qualified and famous and that this lotion will definitely work (equol has very solid science to back it and the doctor has a detailed mechanistic explanation as to why it only works when paired with DGLA - this was published in Nature) and that there are results for androgenetic alopecia, just not where we can see them, but they are definitely there somewhere, and that this lotion will definitely stop the miniaturization (complete with 5 year reversal guarantee or you get your ̶m̶o̶n̶e̶y̶ baldness back), and that the trial is almost complete, and that Fidia is all in on bringing this thing to a store shelf near you, preferrably in October 2016. Or maybe February 2017. Or perhaps March 2018? Well anyway all I have to do is wait and believe. There's just no way this thing can go south - that's how my heart feels.
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tl;tr. Great panic attack.
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(Disclaimer: I agree with your perspicacious critique of this whole situation.)
^^^^ @d3nt3dsh0v3l, dude woke up pissed today. The cynicism is pouring out of my screen. It's a bad day on the hairloss forums.