I saw Jamie Oliver on Jonathan Ross last night and i'm pretty sure i could make out a system there... i was watching it on a plasma screen so got a pretty good view!
Did'nt watch it myself but I do know that Jamie's dad is a full nw7!
Another celeb in a similar situation is David Baddiel his father and brother were in the audience of his 'Unplanned' show and both were completly bald. (Very suspicious)
I watched the repeat last night. Yes his hair did look a bit strange just the very front bit. I dont think that the general public will ever find it acceptable for a young man in todays society to wear a wig. People dont like to see men be so fake they'd prefer it if he was open about it and just shaved it off. If it was true and it all came out he would be humiliated and it would have a negative impact on his persona. There are a few celebs who are known wig wearers Bruce Forsyth, Terry Wogan, Tony Curtis, Elton John etc but they are all old men and people make jokes about them.
Its a balding guy thing! I read posts on other forums about analizing the hair of people you meet/work with etc. The responses were unanimous. EVERYBODY DOES IT ! This is what hairloss can do you, make you obsessive about it.